Shared lead

A real-time lead sold to a small number of buyers — capped at three on DebtReliefLeadsCo — at a lower price per lead.

Updated

Context for debt relief lead buyers

Sharing changes the number of marketplace buyers receiving the same record. It does not reduce the need for a lawful contact process or for screening the debt profile. Teams should coordinate follow-up and measure cost per enrollment by product, rather than interpreting a lower CPL as proof of better acquisition economics. Review the related guidance before choosing filters or contacting a consumer. DebtReliefLeadsCo sells records to businesses; it does not provide settlement, counseling or lending services. Buyers retain responsibility for their own licensing, program assessment and TSR/contact compliance. No definition is a guarantee of volume, enrollment or legal sufficiency.

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